How to Find Your USP
Finding your Unique Selling Proposition (USP) is a crucial step in setting your business apart from the competition and attracting your target audience. Here are
Delight: Retain Existing Customers and Encourage Referrals
In the journey of marketing, the ‘Delight’ stage is a crucial and often undervalued phase where businesses focus on providing exceptional customer service to not
Invite: Transition from Nurturing Your Audience to Directly Asking for the Sale
In the marketing funnel, the ‘Invite’ stage is pivotal. It’s where you transition from nurturing your audience to directly asking for the sale. This stage
Nurture: Cultivate lasting Relationships with Your Email Subscribers
In the ever-evolving landscape of digital marketing, the ‘Nurture’ stage is crucial. It’s where businesses cultivate lasting relationships with their email subscribers. This stage is
Engage: Transforming Casual Visitors into Committed Followers
In the realm of digital marketing, the ‘Engage’ stage plays a pivotal role in transforming casual visitors into committed followers or customers. A crucial element
Attract: 57 Ways to Build Your Email List
As we’ve just passed into the new year, I’m putting the finishing touches on my annual plan. One of my primary goals for this year
The 12 Best Places to Add a Sign Up Form
We’ve all seen the typical email sign up form on the side bar of a website. It’s pretty much commonplace. But did you know there
How to Better Understand How Your Customers Think
Understanding how your customers think can help you immeasurably. Imagine being able to talk to them in a manner that they not only understand but
Back End Sales Techniques
Selling to your existing customers is one of the most valuable skills you could develop as a marketer. Because your customers already have trust built
Website Traffic – Where Are You Sending Them?
Alright so you have them hooked … they are on your social media sites and your blog, they are watching videos and listening to your
7 Reasons Why You May Be Disorganized
Disorganization can literally cost you your business, and even in some cases, your entire family. The stress that disorganization can cause a person is enormous.
Confirmation Pages: Your Key to Increasing Conversions
Congratulations! You’ve convinced someone to sign up for your email list. Obviously you are doing something right – right? But it’s not over yet – that is
Building a Successful and Long-Lasting Customer Loyalty Strategy
Building a long-lasting profitable business means building customer loyalty that lasts. Here’s how. Be Undyingly Dedicated to Customer Satisfaction The best and most successful companies
Be Confident of Your Set Priorities
Let’s face it, we could all use a little help achieving our goals and improving our productivity. The key to doing this is to figure
Why You Should Use Popup Forms and Ways to Use Them
Many new online marketers are, quite frankly, afraid of popups. They think they’re intrusive, obnoxious and kind of a PITA. But as a business owner
5 Tips to Make Your Press Release Brilliant
Press Releases can help your business gain publicity through the media. Having media attention gives your business credibility. Here are some tips to boost your
Blog All About It: What to Say in Your Blog
Writer’s block is a common ailment among writers, whether it is a news reporter under a deadline or a student trying to finish a report.
5 Ways to Use Social Media to Promote Your Business
Using social media to promote your business is a no-brainer today. All types of businesses need to promote online today. It doesn’t matter if you
Formulas for Copy that Sells
The best thing to remember when it comes to copywriting is that the tried and true works. PhDs from across the world have been studying