Influence – Step 5: Grow Your Knowledge and Expertise

2018-08-12T23:26:07+00:00 By |Business Strategy|

Influence - Step 5: Grow Your Knowledge & Your Expertise Take a minute and think about the people you consider authorities and leaders. You undoubtedly think of those people as knowledgeable experts, no matter what field they’re in. This is how you must strive to be viewed in order to effectively paint a picture [...]

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Influence Step 4: Build Strong Relationships

2018-08-02T15:32:34+00:00 By |Business Strategy|

Who are the most important people in your life? Are they strangers, people you know nothing about? No, the people that matter the most to you are those that you have developed strong relationships with. Because of the way you feel for them, these people have a very strong influence over your actions. Becoming [...]

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Influence Step 3: Be Helpful

2018-07-16T15:36:45+00:00 By |Branding & Positioning, Business Strategy|

Have you ever sought help from someone who was very knowledgeable in a particular area? Of course you have. We do it all the time. When someone answers a question, or solves a problem that has been bothering you, you instantly look at that person as an influential figure. After all, they provided you [...]

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Influence Step 2: Get Your Storytelling On

2018-07-10T21:40:51+00:00 By |Branding & Positioning|

Storytelling has been used to record human history long before writing was even developed. Stories are still very powerful today. You can connect with people on an emotional, mental, and even spiritual level if you learn the art of storytelling. You may be thinking your products and services don't have any heart-pounding, eyebrow-raising, dramatic [...]

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Influence Step #1: Niche & Focus

2018-07-05T12:25:16+00:00 By |Branding & Positioning, Business Strategy|

Being viewed as an authority in your field is important because it immediately sets you apart from your competitors. How can you or your company benefit from the respect and admiration that comes with being an influential leader in your market, even if you are just starting out? There are several proven strategies to shorten your [...]

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How To Encourage Word-of-Mouth Referrals

2018-06-28T17:27:48+00:00 By |Branding & Positioning, Business Strategy|

Is word-of-mouth marketing something that happens by accident? Years and years of marketing research has shown that it's not. In fact, word-of-mouth marketing can be consciously created - if you understand what drives it.Here are some of the most important factors that drive word-of-mouth advertising. Something That's Really, Really Different If something is really, [...]

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South Africa

2017-11-27T13:25:20+00:00 By |Digital Nomad, Location Independent, Work Life Balance|

Cape Town has been such an interesting, welcoming, beautiful place, with so much to see and do. For 3 solid weeks, I have been going non-stop, visiting festivals, food markets, art galleries, nightclubs, and taking in the breathtaking views atop Table and Lion's Head Mountains. Well, it's caught up with me. I'm sick. :( I [...]

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Digital Nomad & Location Independent Travelers

2017-10-20T03:32:02+00:00 By |Uncategorized|

Once again, I hopped on a plane and took off for a month filled with adventure. This time, my travels have taken me to Cape Town, South Africa, where I've joined a group called Hacker Paradise. Hacker Paradise is a travel group made up of remote workers and entrepreneurs who are location independent or digital [...]

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34 Favourite Branding Quotes

2017-07-15T14:03:15+00:00 By |Branding & Positioning|

"Your brand is what other's say about you when you're not in the room." ~ Jeff Bezos, CEO & Founder, Amazon "Products are made in the factory but brands are created in the mind." ~ Walter Landor "Branding is the art of becoming knowable, likable and trustable." ~ John Jantsch "A brand is a living [...]

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Impact

2017-06-18T12:34:48+00:00 By |Digital Nomad|

I've traveled a lot in the past. I'm jumping on a plane at least a few times each year to head somewhere for either business and/or pleasure. Mostly, however, it's been pretty domestic. I've been to Mexico, the Caribbean more times than I can count, and have been to almost every Canadian province, and a [...]

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